GeoSpotlight


Economic Development Spotlight

World's fastest growing economy committed
To inclusive growth. Learn more »


Global Events Spotlight

The 750 year dancing ritual in Konya, Turkey
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LOCATIONS, PLACES OF ORIGIN spotlight

Local food movement feeds eco-friendly tourism.
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FEATURED NEWS

  • January 16, 2019

    Best Places to Travel to See the Northern Lights This Year Read more

  • January 16, 2019

    N.Y. Draws a Record 65 Million Tourists (in Spite of Trump’s Trade War, Many Were Chinese) Read more

  • January 15, 2019

    Pinterest creates “travel personas” to help marketers drive conversions Read more

  • January 14, 2019

    Strict ticket policy introduced at Machu Picchu Read more

  • January 14, 2019

    Global tourism had its highest growth since 2010—driven by visits to Africa Read more

  • January 13, 2019

    Sri Lanka’s Colombo named the ‘must-photograph’ travel destination of 2019 Read more

  • January 11, 2019

    All-Women Travel Expeditions Take Off in Middle East Read more

EXPERT INSIGHTS

Jon Mamela

Chief Marketing Officer and Senior Vice President

Destination Canada

Jon Mamela joined Destination Canada (formerly the Canadian Tourism Commission) in August 2013 and has since taken on progressive marketing roles, first overseeing the marketing and sales activities in its key international markets and then taking over as Chief Marketing Officer in 2014. Moving into 2015, he has added additional responsibilities, including the Business Events Canada division and t... read more

Housam Raydan

Group Head of Marketing and Corporate Communications

Air Arabia

Housam Raydan is the Head of Marketing and Corporate Communications at Air Arabia Group, the first and largest low-cost carrier (LCC) operator in the MENA region and a $3 billion Dubai Financial Market listed holding company (DFM:AIRARABIA). Raydan oversees the Marketing, Public Relations, Customer Relations and CSR across the Group. He has been with Air Arabia since 2007, helping the group’s brand development... read more

GEOBRANDING BLOG: FEATURED POST


Achieving Competitive Advantage and Revenue From Nation Branding

While most self-marketing countries consider themselves tourism brands, leading companies in the space have found that only about a quarter of these countries actually qualify as country brands.

Click here to read full article